--- title: Privacy Policy description: Franchise Growth and Development is a leading consulting firm specializing in working with restaurant Brands that want to expand through franchising. --- ![logo](https://www.fgd.li/hs-fs/hubfs/FGD/images/logo.webp?width=1024&height=524&name=logo.webp) [Contact Us](https://www.fgd.li/privacy-policy#contact-us) ![logo](https://www.fgd.li/hs-fs/hubfs/FGD/images/logo.webp?width=1024&height=524&name=logo.webp) [Contact Us](https://www.fgd.li/privacy-policy#contact-us) ![logo](https://www.fgd.li/hs-fs/hubfs/FGD/images/logo.webp?width=1024&height=524&name=logo.webp) [Contact Us](https://www.fgd.li/privacy-policy#contact-us) # Privacy Policy ## **Franchise Growth & Development Privacy Policy** **Last updated:** 14 May 2026 Franchise Growth & Development Ltd, trading as **FGD**, respects your privacy. This Privacy Policy explains how we collect, use, store, and protect personal information when you visit our website, submit an enquiry, complete a form, download materials, book a call, or communicate with us. FGD is a franchise development and advisory business. We work with restaurant, bakery, coffee, QSR, and hospitality brands, as well as prospective franchisees, investors, operators, and strategic partners. This Privacy Policy is designed to meet UK GDPR transparency requirements, including the requirement to explain what personal data is collected, why it is used, how long it is kept, and who it may be shared with. --- ## **1. Who we are** **Franchise Growth & Development Ltd** Trading as **FGD** United Kingdom For privacy-related questions, contact: **Email:** privacy@fgd.li --- ## **2. Information we collect** We may collect the following information: ### **Information you provide directly** This may include: - Name - Email address - Phone number - Company name - Job title - Country or market of interest - Franchise investment range - Business background - LinkedIn profile - Messages submitted through forms - Information provided during calls, meetings, or email exchanges ### **Information collected automatically** When you use our website, we may collect: - IP address - Browser type - Device type - Pages viewed - Time spent on pages - Referral source - Approximate location - Cookie and tracking data - Campaign attribution data, including UTM parameters ### **Information from third-party sources** We may receive information from: - HubSpot - Typeform - LinkedIn - Google Analytics - Advertising platforms - Public business directories - Professional networking platforms - Referrals and introductions --- ## **3. How we use your information** We use personal information to: - Respond to enquiries - Assess franchise, investment, or partnership fit - Provide information about franchise opportunities - Send relevant follow-up emails - Manage our CRM records - Arrange calls and meetings - Improve our website and marketing activity - Track campaign performance - Maintain business records - Comply with legal obligations - Protect our business interests --- ## **4. Our lawful basis for using your information** Under UK GDPR, we must have a lawful basis for using personal information. The ICO states that organisations must explain the lawful basis used for processing personal data. We rely on the following lawful bases: | **Purpose** | **Lawful basis** | | --- | --- | | Responding to enquiries | Legitimate interests | | Assessing franchise or investment suitability | Legitimate interests | | Sending requested information | Legitimate interests or consent | | Sending marketing communications | Consent or legitimate interests, where permitted | | Managing CRM records | Legitimate interests | | Website analytics | Consent, where required | | Advertising and retargeting | Consent, where required | | Legal and accounting records | Legal obligation | | Protecting business rights | Legitimate interests | Our legitimate interests include operating, growing, and protecting our business, promoting franchise opportunities, managing relationships, and assessing commercial fit. --- ## **5. Marketing communications** We may contact you about: - Franchise opportunities - Brand updates - Relevant market information - Events, webinars, or meetings - FGD services You can unsubscribe from marketing emails at any time by using the unsubscribe link in our emails or contacting us directly. We do not sell your personal data. --- ## **6. Who we share information with** We may share your information with: - FGD team members and advisors - Franchise brands we represent - CRM, email, website, and analytics providers - Form and survey platforms - Advertising platforms - Professional advisors - Legal, accounting, or compliance providers - Technology providers that support our business Where we introduce a prospective franchisee, investor, or partner to a brand we represent, we may share relevant information with that brand to assess fit and progress discussions. --- ## **7. International transfers** Some of our technology providers may process data outside the United Kingdom or European Economic Area. Where this happens, we rely on appropriate safeguards, such as recognised contractual protections or data transfer mechanisms required by applicable data protection laws. --- ## **8. How long we keep your information** We keep personal information only for as long as needed. Typical retention periods are: | **Type of data** | **Retention period** | | --- | --- | | General website enquiries | Up to 24 months | | Franchise and investment enquiries | Up to 6 years | | CRM records for active business relationships | Duration of relationship plus up to 6 years | | Marketing contacts | Until you unsubscribe or request deletion | | Contract and legal records | Up to 6 years or longer if legally required | | Cookie consent records | Up to 24 months | We may keep limited records longer where needed to protect legal rights, resolve disputes, or meet compliance obligations. --- ## **9. Your rights** Depending on the circumstances, you may have the right to: - Access your personal data - Correct inaccurate data - Request deletion - Restrict processing - Object to processing - Request data portability - Withdraw consent - Complain to the Information Commissioner’s Office The ICO explains that individuals have the right to clear information about how their personal data is collected and used. To exercise your rights, contact: **privacy@fgd.li** --- ## **10. Cookies and tracking** We use cookies and similar technologies to operate our website, understand performance, and support marketing activity. Non-essential cookies, including analytics and advertising cookies, should only be used where appropriate consent has been obtained. The ICO states that users must be told about cookies, what they do, and why they are used. Consent must be clear and active unless the cookie is strictly necessary. For more information, see our Cookie Policy. --- ## **11. Security** We use reasonable technical and organisational measures to protect personal information. This includes access controls, secure systems, password protection, and limiting access to people who need the information for legitimate business purposes. --- ## **12. Third-party websites** Our website may link to third-party websites, including brand websites, Typeform forms, LinkedIn pages, and other platforms. We are not responsible for the privacy practices of those websites. --- ## **13. Changes to this Privacy Policy** We may update this Privacy Policy from time to time. The latest version will always be available on our website. ---   ![logo](https://www.fgd.li/hs-fs/hubfs/FGD/images/logo.webp?width=1024&height=524&name=logo.webp) Expert franchise consulting for emerging F&B brands. Transforming innovative concepts into scalable franchise systems. Services - [Franchise Strategy](https://www.fgd.li/privacy-policy#franchise-strategy) - [Legal & Documentation](https://www.fgd.li/privacy-policy#legal-documentation) - [Operations Manual](https://www.fgd.li/privacy-policy#operations-manual) - [Financial Modelling](https://www.fgd.li/privacy-policy#financial-modelling) Connect - - [mailto:i@fgd.li](mailto:i@fgd.li) © 2026 FGD - Franchise Growth & Development Ltd. All rights reserved. - [Privacy Policy](https://www.fgd.li/privacy-policy) - [Terms of Use](https://www.fgd.li/terms-of-use) - [Cookie Policy](https://www.fgd.li/cookie-policy) - [Franchise Sales Disclaimer](https://www.fgd.li/franchise-sales-disclaimer)